Most users find popups annoying. The average conversion rate for all pop-ups is 3.09%. However, you can greatly benefit from popups if you use it effectively. Studies shows popups gets more email captures than a sidebar opt-in form.
Different types of popups are:
? Scroll-Based – This type of popup will show up when a user has scrolled a specific percentage of the way down your page. This is similar to the time method because you only want to show it to someone who has engaged with your page upto a specific amount. Scroll-based popup is commonly used on blog posts
? Content-Based – Content-based popup will only show your popup on specified pages.
? Timed-Based – This method will show your popup after a predetermined amount of time. A time-based popup can work well if you set it to 60 seconds or greater, as you know at that point you are showing it to someone that’s been engaged with your site for a while and more committed.
? Exit-Intent – Exit-intent popup shows up only when a customer is about to leave. Using cursor tracking, the popup app will determine when someone is about to click the back or close button on their browser and show your popup almost at the end.
We can also do a customized -Newsletter Popup Design as a separate small task . Additionally, we offer designing newsletters and connecting existing newsletter forms to Mailchimp/Klaviyo.